Understand your consumers through AI

Make sense of complex consumer data.
Combining deep technical expertise.
With domain knowledge across Consumer Goods, Retail and Market Research.

Who we are Qualifai is a boutique AI and advanced analytics consultancy

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Who we are

Qualifai is a boutique AI consultancy with the mission to help companies design and develop robust, reliable machine learning solutions that can deliver game-changing insights.

By collaborating closely with our clients and combining deep technical expertise with industry knowledge, we provide a clear path to a tangible return on their data investment, and crucially, business revenue and profit growth.

What we do

We work with you to build out your data & AI strategy and support you throughout its implementation; providing you with a clear path to delivering solutions that can scale.

Our approach is fast and collaborative in nature and we will strive to understand the specific challenges and opportunities within your company and industry.

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Define your data science and AI strategy, identify the use-cases which will deliver bottom line growth for your business and build the product roadmap you can believe in.

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Solution Development

Design and develop AI solutions, from solution architecture, through to model development, testing and deployment.

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Solution Re-engineering

Re-engineer existing solutions to become more reliable, robust and automated, and reduce time spent on fixing issues, so more time can be spent developing new solutions and features.

Our Work

Consumer Goods & Retail

For a leading US-based Market Research company in the Consumer Goods & Retail space, we developed and implemented a comprehensive Data Science & Engineering strategy. We supported their roadmap to delivering cutting edge customer insights for health and wellness brands, applying natural language processing to data from eCommerce, social media and surveys.


A global university education company that offers courses and qualifications to students from all corners of the world came to us with the task of evaluating their prospective AI solution vendors. We provided a comprehensive assessment of several AI professional service providers and software solutions, comparing multiple key criteria and helped the client develop their product delivery roadmap.



We worked with a UK-based social media start-up to design and develop a set of user-scoring algorithms. This involved collaborating with the leadership team to conceptualise the scoring methodology and data sources, incorporating graph neural network techniques to provide insights around their user's behaviour.


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